Source: Holden

Holden Special Vehicles confirms launch of E Series 2

- Major multi-million upgrade to HSV range
- A number of Australian auto technology production ‘firsts’
- Major improvements in fuel economy
- Unveil before Bathurst

HSV confirmed today the highly successful E Series range will be given a major upgrade with new features, driver enhancements and visual changes for introduction later in 2009.

According to Managing Director Phil Harding, the multi-million dollar program includes major visual differentiation and introduces at least five firsts for Australian production cars – a huge shot in the arm for the local industry.

“We know our customers want the latest technologies, as well as distinctive luxury and performance features in their HSV,” he said.

“Our customers will be delighted with the delivery of improved economy, more power, some truly exciting driver enhancements and distinctive design themes.”

HSV will start a staged preview campaign aimed at generating customer interest and demand in the new model. Dealers, frequent buyers and loyal customers will be supplied this information ahead of general release because of the importance of this new model to HSV.

The HSV Dealer network has been briefed on the changes, and they are actively speaking with past, present and future customers about the exciting new models.

“This represents a massive change for the successful E Series range and is the culmination of three years of research and development,” Phil Harding said.

More details will be released when E Series 2 is launched.